Episode 191

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Published on:

6th Mar 2025

Therapists: Why Avoiding the ‘Expert’ Label Is Holding You Back

Do you find yourself cringing at the thought of calling yourself an expert?

You're not alone.

Many therapists struggle with this, often brushing off compliments from clients with, "Oh, but you did all the work!"

But avoiding the 'E' word could be holding you back.

It impacts your confidence, makes it harder to attract clients, and ultimately affects your income.

So if you’ve been holding back from stepping into your expertise, this episode is for YOU.

Let's get you seen, valued, and fully booked.

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About the Podcast

The Grow Your Private Practice Show
Helping Therapists Attract More Clients More Easily
I’m Jane and I’m an ex therapist that now works with other counsellors to grow their private practice, hence the name of the show.

I’m the author of the Grow Your Private Practice book and also run the Grow Your Private Practice membership, where counsellors can get together and learn all about marketing

Okay, that’s the official stuffy 'about me' bit out of the way, because honestly, it’s so much more than that.

The truth is, the thing that really drives me, is helping people - people like you - to get more freedom and choice into your life so can work when you want to, how you want to and with the issues that you’re passionate about.

And importantly, to get paid properly to do so.

Because you have the freedom and choice to run a thriving practice whilst also creating a fulfilling life for both yourself and your family.

If you want that too, please click subscribe. I hope you enjoy listening.

About your host

Profile picture for Jane Travis

Jane Travis

Hi, I’m Jane. I’m a former counsellor who now helps other counsellors and psychotherapists to grow their private practice, hence the name of the show.

I’m the author of the Grow Your Private Practice book, and I run the Grow Your Private Practice membership, where therapists come together to learn all about marketing in a way that feels doable, ethical, and actually kind of fun.

Okay, so that’s the official, slightly stuffy “about me” bit.

But the truth is - it’s about so much more than that.

What really drives me is helping people like you create more freedom and choice in your life. So you can work the hours you want, in the way that suits you, with the clients and issues you’re passionate about. And most importantly? Get paid properly to do it.

Because you CAN build a practice that supports you - not just emotionally, but financially too.

I hope you enjoy listening.