Episode 205

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Published on:

19th Jun 2025

How to Keep Your Practice Going When Life Gets Messy, with Laura from Worditude

Running a business as a counsellor is never simple, but what about when life throws you even more to carry?

In this honest conversation, I’m joined by Laura Robinson, a marketing mentor and copywriter who’s grown a thriving practice while parenting neurodivergent kids, managing chronic health challenges, and tuning out hustle-culture noise.

Laura shares her Suit Yourself First philosophy: where your business and marketing flex around you, not the other way around.

We talk about:

  • How to keep your therapy practice going when energy is low
  • What comfy marketing really means, and why it works
  • Letting go of the “shoulds” that keep you stuck
  • That infamous moment someone told Laura she was “upper limiting”
  • Real self-care that isn’t just bubble baths and candles

If you're a counsellor navigating work and real life - grief, burnout, overwhelm, or just general messiness- this episode offers validation, calm, and a new way forward.

Expect honesty, humour, and the reassurance you didn’t know you needed.

About Laura

Laura is an online marketing mentor and experienced digital copywriter.

Over the last 10 years, she has helped hundreds of business owners create and sell 1-1 services, courses, memberships, and group programs. 

She’s taught thousands of people around the world through the copywriting training she created for international business organisations including Female Entrepreneur Association, Enterprise Nation, and Membership Academy. 

She is also the author of the Comfy Business Playbook, and the creator of the Comfy Business Newsletter for people who want a business that flexes around their other life challenges, priorities, and adventures. 

She champions a Suit Yourself First approach to marketing, where decisions are based on what the business owner wants, rather than guessing the preferences of a hypothetical ideal client.

Links & Resources:

Want more support? Check out my free and paid offers, including my brand new FREE resource: www.janetravis.co.uk/start-here/

Hit play and let Laura show you that there’s no one right way to build a business – especially when life gets messy.

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About the Podcast

The Grow Your Private Practice Show
Helping Counsellors and Therapists Get Found By More Clients More Easily
I’m Jane Travis and I’m an ex counsellor that now works with other therapists to grow their private practice, hence the name of the show.

I’m the author of the Grow Your Private Practice book and also run the Grow Your Private Practice membership, where counsellors can get together and learn all about marketing, with a special love of all things blogging.

Okay, that’s the official stuffy 'about me' bit out of the way, because honestly, it’s so much more than that.

The truth is, the thing that really drives me, is helping counsellors - counsellors like you - to get more freedom and choice into your life so can work when you want to, how you want to and with the issues that you’re passionate about.

And importantly, to get paid properly to do so.

Because you have the freedom and choice to run a thriving private practice whilst also creating a fulfilling life for both yourself and your family.

If you want that too, please click subscribe. I hope you enjoy listening.

About your host

Profile picture for Jane Travis

Jane Travis

Hi, I’m Jane. I’m a former counsellor who now helps other counsellors and psychotherapists to grow their private practice, hence the name of the show.

I’m the author of the Grow Your Private Practice book, and I run the Grow Your Private Practice membership, where therapists come together to learn all about marketing in a way that feels doable, ethical, and actually kind of fun.

Okay, so that’s the official, slightly stuffy “about me” bit.

But the truth is - it’s about so much more than that.

What really drives me is helping people like you create more freedom and choice in your life. So you can work the hours you want, in the way that suits you, with the clients and issues you’re passionate about. And most importantly? Get paid properly to do it.

Because you CAN build a practice that supports you - not just emotionally, but financially too.

I hope you enjoy listening.