Episode 169

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Published on:

5th Sep 2024

The Therapist’s Guide to Blogging for Practice Growth

In today’s digital age, having a strong online presence is essential for any therapist looking to grow their practice.

But with so much noise and competing advice out there, it’s easy to feel overwhelmed, especially when it comes to marketing.

The good news? You don’t need to become a marketing guru to make an impact.

One of the most effective and ethical ways to attract clients and establish your credibility is through blogging.

Blogging allows you to share your knowledge, connect with potential clients, and build trust—all while staying true to your values as a therapist.

Whether you’re new to blogging or looking to refine your strategy, this guide will show you how to create content that not only resonates with your audience but also drives growth for your practice.

Ready to see how blogging can be a game-changer for your therapy practice? Let’s dive in.

Links to follow:

'Attract Therapy Clients by Blogging (Even if Writing Isn’t Your Thing)' is run with Onlinevents and is an hour a day over 17th, 18th and 19th September.

This event is on a Pay What You Want basis, making price not a barrier to growth.

For more details and to book go to janetravis.co.uk/blogforclients

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For all my free and paid resources go to janetravis.co.uk/starthere

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About the Podcast

The Grow Your Private Practice Show
Helping Therapists Attract More Clients More Easily
I’m Jane and I’m an ex therapist that now works with other counsellors to grow their private practice, hence the name of the show.

I’m the author of the Grow Your Private Practice book and also run the Grow Your Private Practice membership, where counsellors can get together and learn all about marketing

Okay, that’s the official stuffy 'about me' bit out of the way, because honestly, it’s so much more than that.

The truth is, the thing that really drives me, is helping people - people like you - to get more freedom and choice into your life so can work when you want to, how you want to and with the issues that you’re passionate about.

And importantly, to get paid properly to do so.

Because you have the freedom and choice to run a thriving practice whilst also creating a fulfilling life for both yourself and your family.

If you want that too, please click subscribe. I hope you enjoy listening.

About your host

Profile picture for Jane Travis

Jane Travis

Hi, I’m Jane. I’m a former counsellor who now helps other counsellors and psychotherapists to grow their private practice, hence the name of the show.

I’m the author of the Grow Your Private Practice book, and I run the Grow Your Private Practice membership, where therapists come together to learn all about marketing in a way that feels doable, ethical, and actually kind of fun.

Okay, so that’s the official, slightly stuffy “about me” bit.

But the truth is - it’s about so much more than that.

What really drives me is helping people like you create more freedom and choice in your life. So you can work the hours you want, in the way that suits you, with the clients and issues you’re passionate about. And most importantly? Get paid properly to do it.

Because you CAN build a practice that supports you - not just emotionally, but financially too.

I hope you enjoy listening.