Episode 49

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Published on:

26th May 2021

Attracting clients as a younger therapist

This week's podcast comes from a question that one of my listeners sent to me:

“Being a younger, newer therapist in private practice, I often worry how my clients will perceive my age and expertise. I have had a few clients switch to older counsellors, though some genuinely like having a younger counsellor who can relate.”

It raises the question of what’s the most important thing to consider when working with a client.  For me it’s all about connection, having a solid therapeutic relationship.

But what if you are very different from your client, how can you make that connection so as not to alienate them? 

Is it important to be similar in some shape or form as your client, perhaps in age, sex, background, and does it matter?

Should you consider your niche to take advantage of your personal attributes, interests and qualities?

There could be a simple answer and it could be waiting for inside this podcast.   

In this episode we explore:

  • The importance of having a strong therapeutic relationship with clients 
  • Why someone might not connect with you
  • How to use anything about you to your advantage in private practice to help your clients

Links to follow

Episode 3: Drop the psychobabble, get more clients

Show artwork for The Grow Your Private Practice Show

About the Podcast

The Grow Your Private Practice Show
Helping Counsellors and Therapists Get Found By More Clients More Easily
I’m Jane Travis and I’m an ex counsellor that now works with other therapists to grow their private practice, hence the name of the show.

I’m the author of the Grow Your Private Practice book and also run the Grow Your Private Practice membership, where counsellors can get together and learn all about marketing, with a special love of all things blogging.

Okay, that’s the official stuffy 'about me' bit out of the way, because honestly, it’s so much more than that.

The truth is, the thing that really drives me, is helping counsellors - counsellors like you - to get more freedom and choice into your life so can work when you want to, how you want to and with the issues that you’re passionate about.

And importantly, to get paid properly to do so.

Because you have the freedom and choice to run a thriving private practice whilst also creating a fulfilling life for both yourself and your family.

If you want that too, please click subscribe. I hope you enjoy listening.

About your host

Profile picture for Jane Travis

Jane Travis

Hi, I’m Jane. I’m a former counsellor who now helps other counsellors and psychotherapists to grow their private practice, hence the name of the show.

I’m the author of the Grow Your Private Practice book, and I run the Grow Your Private Practice membership, where therapists come together to learn all about marketing in a way that feels doable, ethical, and actually kind of fun.

Okay, so that’s the official, slightly stuffy “about me” bit.

But the truth is - it’s about so much more than that.

What really drives me is helping people like you create more freedom and choice in your life. So you can work the hours you want, in the way that suits you, with the clients and issues you’re passionate about. And most importantly? Get paid properly to do it.

Because you CAN build a practice that supports you - not just emotionally, but financially too.

I hope you enjoy listening.